A Proposed Approach for Teaching Entrepreneurship Education in Kenya

Robert Otuya, Peter Kibas, Janet Otuya


There has been a general lack of entrepreneurship culture among the youth in Kenya. The intervention level of entrepreneurship education has been at tertiary institutions and universities. This paper argues that attitudes and values are acquired at formative stage in life. Based on literature review of the models that have been used  and yielded positive results, this paper proposes an innovative approach to the teaching of entrepreneurship education that is inclusive of pre-school, primary, secondary, tertiary and university levels. The Young Enterprise Scotland (YES) Company Program, a similar program in New Zealand, The Student Enterprise Program (SEP) of University of Utara Malaysia and Durham University Business School (DUBS) models are among the successful ones in raising pupils and students self efficacy and other related entrepreneurial qualities. This paper recommends that policy makers should consider revising the entrepreneurship education policy to include secondary, primary and pre-primary levels. Further, it recommends that experiential learning methodologies be emphasized in the delivery of entrepreneurship education.

Keywords: Entrepreneurship Education, Training Approaches, Kenya.

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