Table of Contents
Articles
| Journal Coverpage | |
| Journal Editor |
| Impact of Marketing Strategies on the Performance of Soft-Drinks Manufacturing Companies in North-Central, Nigeria | |
| Ojoma John Sunday, Bello Ayuba | 1-12 |
| Effect of Brand Image and Perceived Price Towards Purchase Decision in Kentucky Fried Chicken (KFC) | |
| Yuli Harwani | 13-23 |
| Determinants of Bank Selection Choices and Customer Loyalty the Case of Ethiopian Banking Sector | |
| Metasebiay Boru Lelissa | 24-38 |
| Effect of Promotional Strategies on Customer Loyalty and Repeat Purchase on the Soft Drink Bottling Industry in Ghana with Special Emphasis on Coca Cola’s (Coke) | |
| Hamza Kaka Abdul Wahab | 39-49 |
| Factors Influencing Customer Satisfaction in Retail Malls in Hyderabad: A Study | |
| Gaurav Bhatt | 50-57 |
Paper submission email: JMCR@iiste.org
ISSN 2422-8451
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