Table of Contents
Articles
| Agency Problems, Product Market Competition and Dividend Policies in Pakistan | |
| Muhammad Rizwan Ullah | 1-6 |
| Cattle and Camel Milk Production and Marketing: The Case Study in Aysaita Woreda, Awsi Rasu of Afar Regional State, Ethiopia | |
| Hanfere Mohammed | 7-24 |
| Service Quality on Customer Satisfaction of ITC Gardenia, Bengaluru- A Conceptual Study | |
| Jasmine Simi A.H Hrishika S | 25-29 |
| Impact of Animated Advertisement on Adult Impulse Buying Behavior of Pakistan | |
| Rizwan Khalid | 30-37 |
| A Conceptual Model in Marketing: Celebrity Endorsement, Brand Credibility and Brand Equity | |
| Vahid reza mirabi Masoud lajevardi | 38-43 |
| Understanding Decision Making of Consumers through Advertising Strategy and Integrated Marketing | |
| Bandar Khalaf Alharthey | 44-50 |
| Challenges and Opportunities of Marketing Fruit and Vegetables at Logia, Northeastern Ethiopia. The Case of Onion, Tomato and Banana | |
| Muluneh Bekele Kebenu Feyisa, Shimelis Getu | 51-58 |
| Market Marginal Analysis of Peas in Khyber Pakhtunkhwa | PDF () |
| Aasif Awan Syed Asghar Ali Shah | 59-67 |
| The Impact of Sales Promotion on Brand Equity: The Case of Brewery Industry | |
| Salelaw, Gashaw Tibebe, Amanpreet Singh | 68-81 |
| Investigating the Sensorial Marketing Methods in UK Clothing Retail Sector | |
| Muhammad Sajid Saeed, Mahsan Alsaiary, Iffat Batool | 82-89 |
| The Sensorial Marketing Methods Employed by the UK Fashion Retail Industry | |
| Muhammad Sajid Saeed, Mahsan Mubarak Alsiari, Iffat Batool | 90-97 |
| Assessments of Cereal Marketing System in Borana Zone, Southern Ethiopia | |
| Dirriba Mangistu Tamiru Amanu | 98-102 |
| Employees’ Satisfaction Is It an Antecedent of Customers’ Satisfaction: An Empirical Study on the Five and Four Star Hotels in the Kingdom of Bahrain | |
| Mohamed Atteia | 103-114 |
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