Research on the Influence Model of Psychological Distance on the Identification of Social Entrepreneurship

Hao Zhang, Xiaobao Peng


Based on the theory of Construal Level, this paper explains the logical relationship between time distance, spatial distance, social distance, probability distance and social entrepreneurship opportunity identification based on the theory of mental distance and social entrepreneurship opportunity identification. The corresponding relationship hypothesis is put forward, and the psychological distance impact model for social entrepreneurship opportunity identification is constructed accordingly. Finally, the paper points out the limitations of research and the direction of future research.

Keywords: Construal level theory; psychological distance; social entrepreneurship opportunity identification

DOI: 10.7176/RHSS/9-8-06

Publication date: April 30th 2019

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ISSN (Paper)2224-5766 ISSN (Online)2225-0484

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