Vol 104 (2023)

Journal coverpage	PDF
Journal Editor

Is There a Relationship Between New Media and the Number of Recorded Covid-19 Cases in Ghana? No! Evidence from a Content Analysis of the Twitter Posts of Key Ghanaian State Actors in the First Year of the Pandemic	PDF
Manfred Auman	1-10

The Role of Egyptian Media in Raising Awareness and Applying Preventive Measures During Phases of COVID-19 Crisis: A Comparative Media Study of Traditional and Social Media	PDF
Ranim Azzam	11-23

The Portrayal of COVID-19 Vaccine in the Egyptian Media: A Comparative Media Study Between TV Channels and Online Newspapers	PDF
Nada Osama	24-45

Got Pink? The Effectiveness of Health Awareness Campaigns on Breast Cancer (BC) Screening in Bahrain	PDF
Naglaa Elgammal	46-56

Research on the communication of virtual anchors in E-commerce platforms from the perspective of Embodied Theory -- taking the live streaming sales of the virtual idol Luo Tianyi as an example	PDF
Junyi Zhou, Yazheng Li	57-64

Persuasive Communication Strategies To Reduce Student Anxiety About Infodemic Covid-19 Through Memes	PDF
Gushevinalti .	65-73

Social Media Practices among Married Couples in a Ghanaian Residential Area	PDF
Carine Obeng, John Rye Djabah Adade, Patricia Mawusi Amos, Theresa Antwi, Bless Wisdom Kofi Asiedu	74-86

Exploring the Influence of Social Presence on Workers’ Attitude and Productivity in Remote Work Settings.	PDF
Samantha Okegbe, Oluwadara Abimbade	87-93

Exploring the development of localization of county image construction in Anhui Province under the perspective of media fusion	PDF
Jie Tu, Shan Yue	94-98

Media and Society: The Controversy in a Political System	PDF
Blessed Frederick Ngonso, Atairet, Atairet Clifford, Bassey, Bassey. Esuk, Peter E. Egielewa	99-106

The Mass Media and Elections in Nigeria: a social responsibility	PDF
James Mathew, Mohammed A, Adamu, Hashim Abba Aji	107-119

Light and Shadow of Artificial Intelligence: Transformative Journalism Opportunities and ethical dilemmas brought about by ChatGPT -- A research review based on the literature of domestic core journals	PDF
Yazheng Li, NiYuan He, Sisi Geng	120-131

Influence Of Short Video Live Broadcast On Network User Behavior And Sales—From Meta-Analysis, Experimental Analysis To Empirical Analysis	PDF
Feng Luo, Wei Shang, Fan Yang	132-165

Paper submission email: NMMC@iiste.org

ISSN (Paper)2224-3267 ISSN (Online)2224-3275

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New Media and Mass Communication