Artificial Intelligence and Digital Media: A Survey Study of Bahraini Youth Preferences Toward Smart Applications in Social Networks (2025)

Abstract

This study explores Bahraini youth preferences regarding artificial intelligence (AI) applications in social networks using a descriptive survey method. Results indicate strong user approval of AI-enhanced features such as interactivity, content personalization, and user experience. Attitudes were generally positive across demographic groups, suggesting widespread acceptance of AI integration. Nevertheless, concerns about data privacy and algorithmic bias were noted, underlining the need for ethical and regulatory safeguards. The findings emphasize the importance of balancing technological innovation with user trust and digital governance in AI-driven media environments.

Keywords: Artificial intelligence, social networks, digital media, AI applications, content personalization, Bahrain.

DOI: 10.7176/NMMC/107-09

Date of Publication: July 30th 2025