Table of Contents
Articles
| Journal coverpage | |
| Journal Editor |
| Understanding Perceived Organizational Performance through Human Resource Practices | |
| Rana Tahir Naveed, Mohammad Adnan, Ahsan Ullah, Babar Sohail | 1-8 |
| Enhancing Voters’ Satisfaction towards Political Marketing through Party Characteristics (Policy, Issue) and Candidate Image | |
| Mustafa A. Akaileh, Fairol Bin Halim, Maha Mohammed Yusr | 9-16 |
| Consumer Buying Behavior of Locally Assembled Private Vehicles in Addis Ababa | |
| Belay Addisu | 17-26 |
| Effect of Leadership Styles on Employees’ Innovative Behaviour: The Mediating Role of Employees’ Creativity | |
| Javed Ali Naqvi | 27-37 |
| Analysis of Cost Leadership Strategy Influence on Organizations’ Competitiveness of Sugar Firms in Kenya | |
| Wilfred N. Marangu, Evans Mwiti, Erastus Thoronjo | 38-49 |
| Analysis of Product Differentiation Strategy Influence on Organizations’ Competitiveness of Sugar Firms in Kenya | |
| Wilfred N. Marangu, Evans Mwiti, Erastus Thoronjo | 50-59 |
| A Study on the Comparative Effectiveness of Marketing Communication Tools & Media of the Universities in Bangladesh | |
| Sk. Shahabuddin Ahmmed | 60-68 |
| Trade Liberalisation and Imported Inputs in Nigeria: Gains or Losses? | |
| Ifeoma G. Okoli, Chukwuma Okolo | 69-79 |
Paper submission email: EJBM@iiste.org
ISSN (Paper)2222-1905 ISSN (Online)2222-2839
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European Journal of Business and Management


