Metaverse in Human Resources: Proposed Applications for Telecommunications Companies in Riyadh, Saudi Arabia

Abstract

This study explores the potential of metaverse technologies to transform Human resources practices at telecommunications companies in Riyadh, Saudi Arabia. Utilizing a quantitative approach with questionnaire data from 116 employees, the research examines the relationship between metaverse awareness, perceived effectiveness, and acceptance of these technologies in recruitment, onboarding, training, and performance management. Key findings include a positive correlation between metaverse awareness and perceived effectiveness in recruitment and onboarding, a strong link between perceived VR training effectiveness and support for implementation, and a negative correlation between privacy concerns and acceptance of metaverse technologies for performance management. Age influences perceptions, with younger employees being more receptive. The study provides a practical roadmap for metaverse adoption in HR, contributing to Saudi Arabia's Vision 2030 objectives.

Keywords: Metaverse, Human Resource Management, Virtual Reality, Augmented Reality, Digital Transformation, Saudi Arabia.

DOI: 10.7176/EJBM/17-4-15

Publication date: May 30^th 2025