Investigating the Impact of Strategic Orientations for Organizations and Information Systems on Performance (Profitability, Satisfaction)

Mohannad Tawaha, Yousef Abu Hajar


The study aims to measure the impact of strategic orientations for organization on the financial performance (profitability) and the performance of information systems (satisfaction) for the Jordanian insurance companies. A particular questionnaire has been developed for the study and distributed to (227) executive managers. Study results confirm that organizational strategies have an impact on financial performance but they did not impact the performance of information systems. The study also confirmed that the strategic orientations for information systems have an impact on both of profitability and satisfaction.

Keywords: organizational strategies, information system strategies, analyzer's strategy, prospector's strategy, and defender's strategy.

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ISSN (Paper)2222-1905 ISSN (Online)2222-2839

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